Oakland residents are planning to gather this Saturday for a rally in response to a recent wave of gun violence, including a deadly shooting that occurred during a robbery attempt at a local business earlier this week.

The incident, which unfolded Wednesday night and left two people dead, took place during an attempted robbery at Eddy Cash For Gold. City officials say the tragic event has reignited concerns over public safety and the ongoing struggles facing both Oakland and surrounding communities.

Mayor Barbara Lee addressed the shooting, calling it a stark reminder of the persistent threats posed by gun violence in the city. She emphasized that while progress has been made, much work remains to create a truly safe environment for all residents.

Local community leaders and residents are now urging the Oakland Police Department to increase its presence and efforts to safeguard small businesses—especially those that are often targeted by criminals. Their calls come despite police data showing that overall crime in the city has dropped by more than 25% compared to last year.

Organizers say Saturday’s rally is not just a protest, but a show of solidarity and a call to action, demanding stronger protections for vulnerable neighborhoods and meaningful steps to prevent further violence.